Joe & The Juice Lands In Beverly Hills

I recently noticed the papered-over windows on the space at 9632 S. Santa Monica Blvd. in Beverly Hills, just to the right of Le Pain Quotidien, announcing yet another juice store arriving soon…  Except, it isn’t just another juice store.  It’s an outpost of übercool international lifestyle/juice brand Joe & The Juice.  Hailing from Denmark, the brand is apparently known for hiring hunky guys and promoting “bro culture” (at least according to Business Insider, and trust me, you’re gonna want to read this article).

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