Paperboy Delivering Innovative Pizza To The Promenade Soon…

I’ve long reported on the redevelopment of The Gallery, at 1325 Third St. Promenade in Downtown Santa Monica.  What was formerly a fusty old collection of nondescript eateries has been transforming into a destination with some big names attached.  You already know about Dialogue, and Voltaggio STRFSH, and recently you’ve been reading about Sumo Dog and Azulé Taqueria.  And now add one more to the list.  The Promenade-facing, second floor space is the future home of Paperboy.  Paperboy appears to be the creation of Jeremy Fall (Nighthawk: Breakfast Bar), that in partnership with United Talent Agency, will deliver “a new innovative take on the classic pizza joint“.

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Sumo Dog Confirmed For The Gallery

Back in July, Eater let us know that Koreatown’s hip hot dog spot Sumo Dog was planning a move to Santa Monica, but they couldn’t confirm the location.  Now it appears that we have evidence for their new digs.  An ABC application taped to the wall of one of the interior spaces of The Gallery, at 1320 Third St. Promenade, provides the proof that Sumo Dog will indeed be landing in the same desirable location as STRFSH, Dialogue, and Sloan’s.

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STRFSH By The Voltaggio Brothers Landing In Downtown Santa Monica

The other day I noticed an interesting sign recently installed on the upstairs space in The Gallery at 1315 3rd Street Promenade where Subway used to reside.  Still covered with plastic, the sign resembles a license plate and bears an inscrutable jumble of consonants that appear to say “starfish”.  It also bears a very famous name, Voltaggio.  After much online searching, I was able to uncover only one single clue:  On page 35 of the Downtown Santa Monica Annual Report (you’re welcome for searching this document, it’s written on the very last page.), you’ll see this single sentence, “Two new and exciting chef-driven concepts will follow, James Beard Award winner Dave Beran’s Dialogue and STRFSH by the Voltaggio Brothers.”  And that’s as much as I can find…

Update:  Eater has more details here.  

Further UpdateVoltaggio STRFSH is now open.

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